SFE & CRM Specialist

What You'll Be Responsible For CRM Management & Administration - Oversee the day-to-day administration and functionality of the SAP Sales Cloud (SAP C4C) CRM platform. - Manage user accounts, access permissions, roles, and profiles. - Develop and maintain CRM dashboards, performance reports, and analytical tools. - Maintain data accuracy, completeness, and consistency across CRM records and reporting systems. - Provide CRM support to field force teams and coordinate the resolution of system-related issues. Sales Force Effectiveness & Performance Analytics - Monitor and analyze field force KPIs, sales activities, and productivity indicators. - Develop and maintain performance tracking mechanisms aligned with established performance expectations. - Evaluate field force performance trends and identify opportunities to improve sales effectiveness. - Translate CRM data into actionable insights and recommendations for commercial leadership. - Support customer coverage analysis, field activity monitoring, and performance reporting. Commercial Process Improvement - Review existing SFE processes and identify opportunities for standardization, automation, and improved efficiency. - Leverage SAP C4C functionalities to streamline workflows, reporting, and approval processes. - Partner with Sales and Commercial teams to improve CRM adoption, data quality, and operational productivity. - Support the administration of the Sales Incentive Plan (SIP), including data collection, validation, and processing for eligible employees. - Ensure the accuracy and reliability of sales incentive calculations and related reports. CRM Projects & Cross-Functional Collaboration - Coordinate CRM system enhancements, upgrades, customizations, and implementation activities. - Liaise with external technical support providers to resolve issues and implement system improvements. - Collaborate with Sales, Commercial Excellence, IT, and other relevant stakeholders to deliver CRM and SFE initiatives. - Support user training, system adoption, and continuous improvement initiatives. What We're Looking For - Minimum 2 years of relevant experience in Sales Force Effectiveness, Commercial Excellence, CRM Administration, or a similar role within the pharmaceutical industry. - Hands-on CRM administration experience is mandatory, preferably with SAP C4C. - Strong understanding of SFE principles, methodologies, KPIs, and pharmaceutical field force operations. - Proven ability to analyze sales performance data and develop meaningful dashboards and reports. - Good understanding of CRM workflows, data management, and process optimization. - Strong analytical, problem-solving, and stakeholder management skills. - Ability to work cross-functionally and translate business requirements into practical system improvements.